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Steel World


A start up that needed a web presence actually has the benefit of doing things that they want to. This means portraying their ethos through the digital module that is a website. Being very consumer centric meant a tendency towards personality in an impersonal world of supply chain logistics.


Industry: Manufacturing
Location: London, UK


Requirements: Website Design
Status: Live and Online


Call to action focused
Ease of product navigation


Approached: Aug '20
Completed: Oct '20

"The largest online supplier of steel"


Many deals in the industry are done through word of mouth therefore the attitude throughout the development process was the focus on driving viewers with a simple and straightforward call to action.


Custom features allow the end user to negotiate an easy to use eCommerce journey in purchasing bulk orders through the system. It's the little details that make a big difference.