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Long Clothing


This was a big project with many different particulars attached with it. We wanted to strip down the old site and move forwards with a dynamic and slick usr experience. The directors had a vision in mind and Web Studio Lab was along for the ride.


Industry: Fashion
Location: London, UK


Requirements: Website Redesign
Status: Live and Online


Clean design
Ease of navigation


Approached: Dec '19
Completed: Apr '20

"Join the cult of LONG"


There were many elements to shift platforms from WordPress to Shopify; and the various challenges that come with it. This clean start would enable the team to focus on what they are good at - designing and selling alternative streetwear.


Ease of navigation and a simple user experience to purchase the products was a main focus. Time was spent enabling management for the future a synch, joining into the templates.